Oct 27, 2020
Jeff and Charlie have daughters named Isabel, and this episode is dedicated to their contributions! Jeff’s Isabel was the first person to send him the now-viral Ocean Spray TikTok video, and the guys talked about how a fun, in-the-moment share probably outperformed many advertising campaigns. "When we saw Nathan...
Oct 20, 2020
Jeff recently served on a panel at the National Press Club speaking on the impact of the global pandemic on public relations and he shares what he and his co-presenters discussed. It begins with how you define “PR.” If it’s press releases and publicity, your future doesn’t look that promising. PR professionals...
Oct 13, 2020
True to the show’s title, Jeff and Charlie spend some time sharing their favorite social media shortcuts and tricks, including how to add 100 extra characters to your LinkedIn headline. They offer an update on Voice Tweets (first mentioned in Episode 8), Instagram Reels, Medium as a content hub and more. Jeff brings...
Oct 6, 2020
Charlie talks about what’s new at the M Street studio (hint: a lot!) and the soft launch of a new brand: introducing Podville. Jeff reflects on the Episode 18 TikTok Tammy interview from a PR standpoint: Her long and difficult to remember Twitter handle (@Tammy59039968); how authenticity is rewarded and the...